The NDA was lifted yesterday. The 9900k is the fastest, the most expensive, and has a poor price to performance ratio.
IMHO, nothing surprising here.
Anandtech -The Intel 9th Gen Review: Core i9-9900K, Core i7-9700K and Core i5-9600K Tested
“At $488 SEP, plus a bit more for ‘on-shelf price’, plus add $80-$120 for a decent cooler or $200 for a custom loop, it’s going to be out of the range for almost all builds south of $1500 where GPU matters the most. When Intel’s own i5-9600K is under half the cost with only two fewer cores, or AMD’s R7 2700X is very competitive in almost every test, while they might not be the best, they’re more cost-effective.”
[H]ardOCP – Intel Core i9-9900K 9th Generation CPU Review
“For desktop content creators, the 9900k is the hands down winner over the 2700X. Albeit yet again, for a price. On the average, the 9900K delivered 16% better content creation performance, but represents a ~74% price increase. Does the performance delta justify the price you will have to pay?
The Intel Core i9-9900K has simply the dethroned the AMD Ryzen 7 2700X across the entire desktop performance landscape. The 9900K is the best desktop CPU that Intel has ever produced. It also happens to be tremendously expensive compared to AMD’s 2700X.”
HotHardWare – Intel Core i9-9900K CPU Review: 8-Core 9th Gen Coffee Lake Benchmarks
“The Core i9-9900K is a blisteringly-fast processor, but it is also priced as such. The Core i9-9900K is priced at $488 in 1KU quantities, but is currently priced at about $530 on Amazon. That makes it about $185 – $225 pricier than the Ryzen 7 2700X, which is currently selling for about $304 (give or take a few bucks depending on the retailer). Based on its performance, a higher price for the Core i9-9900K is justifiable, but Intel is definitely shooting for the stars a bit here…In the end though, the Core i9-9900K is a killer processor. It has more cores, more cache, higher frequencies, solder TIM, compatibility with existing motherboards and, of course, its strong real-world performance will make it very attractive to enthusiasts who want the best of the best.“